Iran Guereh Collection, the authority for issuing and certifying handwoven rug, was present at the exhibition and hosted a booth in the Persian Gulf Hall, welcoming visitors and enthusiasts of persian handmade rug.At the Iran Gareh booth, rug from the Rashtizadeh brand were displayed along with their identification cards and catalogs of related information so that each visitor could read information about each rug.Also, the method of issuing an identity card and certificate of ownership for handwoven persian rug was explained to those interested in handwoven rug , producers, and sellers in this field, so that the authenticity of each rug can be determined at the time of purchase and buyers can purchase the rug with more confidence.

According to reports published in official media, the exhibition also held specialized and commercial meetings and provided an opportunity for direct interaction between producers, exporters, and buyers. The organizers of this event introduced it as a platform to showcase the latest designs, creativity, and achievements of persian handwoven rug artists and activists, and considered the unique welcome from enthusiasts and economic activists to be one of the characteristics of this period.

This exhibition is known as the main showcase of persian handwoven rug and hosts producers, exporters, and enthusiasts of this art at the national and international levels every year.

On the sidelines of this edition of the Handwoven rug Exhibition, the joint booth of Iranguereh and Samito Company attracted the attention of many visitors. Samito's presence at this event was of particular importance, as the company was participating in the rug exhibition for the first time and, relying on its experience in the field of exports, was presenting a new approach in the connection between the domestic market and the international capacities of handwoven rug.

In addition to displaying a selected collection of authentic persian rug under the Rashtizadeh brand, the booth introduced the “Iranguereh ID” and presented various sections of the site related to it. Visitors could see the details of registering rug information, verifying authenticity, and the uses of the Iranguereh platform up close and in person. The section introducing the smart ID was particularly attractive to manufacturers and sellers who were concerned with creating trust and transparency in the sales cycle.

The joint booth of Iranguereh and Samito was a space for discussion, exchange of experiences, introduction of new tools for giving identity to handwoven rug and opening new paths for the global presence of this art. The combination of Iranguereh digital experience with Samito's export expertise made this joint presence one of the distinctive points of the exhibition and attracted the attention of many activists, researchers and buyers.